Podcast Episode 24: Marketing your expert witness practice

 

In April's episode of the Expert Matters Podcast, we take a deep dive into Marketing your Expert Witness Practice, providing practical advice on getting the basics right, developing a marketing strategy, and key marketing channels. As always, you can also listen to our 'What's going on at EWI' and 'Newsreel' segments to keep up-to-date on the latest developments in the world of expert witnesses and expert evidence.

You can listen to the Expert Matters Podcast on a number of podcast apps, including spotify and apple podcasts. 

Chapters:

00:00  Introduction

00:59  What's going on at EWI?

03:15  Developing your approach 

05:35  Getting the basics right

07:08  Developing a marketing strategy

08:53  Marketing Channels and Tactics

13:05  Customer satisfaction

13:31  Views from the Editorial Committee

19:09  Common pitfalls, Top Tips and how we can support you

23:35  Newsreel

27:59  Conclusion
 

The further information and resources we mention in this episode are:

New Forensic Science Regulator guidance for declaring compliance with the code of practice

Webinar - The Psychology of Persuasion in Expert Evidence

Webinar - Report Writing Clinic

Online Conference - EWI Annual Conference 2026

Website creation – Member offer

Pro-Bono Expert Support Service

Marketing your practice – Resource Guide

Marketing your practice webinar series

• 19 May: The Essentials – Building Your Brand
• 16 June: The Legal Perspective – Attracting and Retaining Solicitors
• 23 June: Going Digital – Mastering Your Online Footprint

UAB Business Enterprise & Anor v Oneta Limited & Ors

Maina Kumari Rai v Advantage Insurance Company Limited (t/a Hastings Insurance) Judgment